by Sarah Eutsler | Aug 13, 2015 | Branding & Marketing
In the Marketing Meeting series I talk to some of my my fave online entrepreneurs to learn more about the tools and techniques they employ to grow their biz and bring in the moolah. No overnight sensation stories here–just the facts. Time for the Marketing...
by Sarah Eutsler | Jul 30, 2015 | Branding & Marketing
Newsletter. I’m signed up for plenty (and if I’m signed up for yours, you’re doing a lovely job!). But does anybody else think early 2000s Microsoft Publisher newsletter templates when they see the word? Dull design with a splash of WordArt and grandma-pleasing...
by Sarah Eutsler | Jul 15, 2015 | Branding & Marketing
Have you ever read an interview with an entrepreneur talking about how their business got going, and it was always some kind of overnight sensation scenario? They got their product featured on the home page of Etsy 2 days after they opened their shop, the Google gods...
by Sarah Eutsler | Jun 30, 2015 | Design
Every time I finish a project I think, “hey, I should totally add this to my portfolio page!” Yet three months later it sits, staring at me from my computer desktop and making me feel like I’ve abandoned my child. Alas, I decided this cycle must end. That’s why...
by Sarah Eutsler | May 13, 2015 | Inspiration
I haven’t been with Mad Men since the beginning, probably because a little thing called college got in the way of most of my religious TV viewing. It wasn’t until the summer after I graduated that I watched my first episode. I checked out the first season from...
by Sarah Eutsler | May 7, 2015 | Branding & Marketing
A few weeks ago my heart sang as my phone gave me that delightful little notification jingle to alert me someone on Twitter thought I was cool. I checked my phone and saw a newly launched web design agency in Indy had decided to tick my follower count up a notch....
by Sarah Eutsler | Apr 22, 2015 | Business Tools
Oh hello, there. I’m finally emerging from the cave I’ve been in–a magical land where I was buried with projects and then succumbed to a stomach bug that sent me on a ginger ale soaked five-day sabbatical. The good news? I finally watched True Detective (which,...
by Sarah Eutsler | Feb 20, 2015 | Business Tools
The past two weeks I’ve been swamped with work. I guess everyone is coming out of that crazy, “hey, 2015, let’s plan a lot of stuff and make you awesome” January phase and actually starting to put those ideas into motion RIGHTHISSECOND. One of...
by Sarah Eutsler | Jan 27, 2015 | Design
These days, blog posts are more than just word-heavy masterpieces. Sure, your sentences matter. But you also need to create an article that visually fits with your brand and pulls in readers at first glance. Some of this has to do with your actual blog theme (the...
by Sarah Eutsler | Jan 21, 2015 | Marketing & Writing
I love following the creative community online. There are tons of talented folks sharing their work and vision with the world, and that’s a pretty awesome thing. But I do have a bone to pick, and it involves these three little overused words. For the love of all...
